iTalkBB TV is a Video-On-Demand streaming platform specializing in premium Chinese-language content—from TV shows and movies to user-generated and original productions. Serving roughly 200K weekly active users across its website, mobile apps, and set-top boxes, the platform caters to a diverse audience seeking high-quality entertainment options.
In this role, the marketing work emphasized creating engaging branded content for iTalkBB TV’s Instagram and Facebook channels. Thoughtfully developed posts highlighted the platform’s expansive programming and aimed to deliver added value to followers. This approach not only strengthened brand recognition and expanded audience reach but also fostered a loyal online community, positioning iTalkBB TV as a premier destination for Chinese-language entertainment in a competitive streaming market.
